Lunch with Sumiko

Married at 23, mother of four by 31, Yvon Bock went on to build thriving baby bottle brand Hegen

The founder and CEO of Hegen tells executive editor Sumiko Tan that ups and downs in her personal and professional lives have made her stronger

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Yvon Bock is the founder of Hegen which makes high-end baby feeding bottles. The business was born out of the desire to make breastfeeding easier for mothers and saw Ms Bock named Singapore’s EY Entrepreneur of the Year 2023.
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Businesswoman Yvon Bock has long, flaming red hair that tumbles down to her waist. It makes her stand out in a crowd, and that’s the intention.

Back in 2015 when she was launching Hegen, a company that designs and makes high-end baby feeding bottles, she visited her hairstylist the day before its first media event.

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