People want to do good, driven by desire for positive impact on society

This is the last of a series of 12 primers on current affairs and issues in the news, and what they mean for Singapore.

While the impulse to do good is universal, the concept of altruism has evolved over the years. PHOTO: ST FILE

SINGAPORE - In Taiwan, a shiba inu cartoon mascot, by way of a snappy rhyming slogan, implores young people passing through the popular Zhongxiao Dunhua underground shopping street to donate blood.

In contrast, Singapore exhorts people to donate blood through thought-provoking ads – “60 minutes of your time can save three lives” – or positive profiles of donors.

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